CONTACT INFO

Dr. Anuja Pandey

Case Workshop Director

Mob. +91 9818381229

Tel.: 011- 47673009 47673000, 49868399. Extn.:709

Email: apandey@aima.in, caseresearchcentre@aima.in


All India Management Association

www.aima.in, www.caseresearchaima.in

Introduction

Since the time when case teaching was first introduced at Harvard Business School, it has been considered as essential component of participative management teaching.

Over a period of time management teaching is witnessing a shift in the profile of management students, their interest in learning, attention and engagement.

Compared to the traditional teaching pedagogies, the application of multimedia teaching cases are providing more advantages.

  • Real case scenarios can be created in class room,...READ MORE

Introduction

Since the time when case teaching was first introduced at Harvard Business School, it has been considered as essential component of participative management teaching.

Over a period of time management teaching is witnessing a shift in the profile of management students, their interest in learning, attention and engagement.

Compared to the traditional teaching pedagogies, the application of multimedia teaching cases are providing more advantages.

  • Real case scenarios can be created in class room, which can stimulate student learning.
  • Multimedia cases trigger multiple learning through sensory organs and help student absorb knowledge from multiple dimensions.
  • Multimedia cases demonstrate better understanding of perspective, consolidation of idea and supplements main case issues.

But the major challenge with multimedia cases are:
  • Selecting the right case in terms of authenticity, purpose, relevance, flow
  • Developing a multimedia case in terms of context, flow, information, actors, authenticity.
  • Tools to be used in multimedia case: PPTs, video, interviews questionnaire, audio files, language, speech, websites, simulation, gamification.
...READ LESS

Objectives of the Workshop

  • Understand how to develop a multimedia case study and understand best practices.
  • Understand how multimedia cases can enhance the learning of a management student.

Session Plan

Registration Fee (+ GST as applicable)

Speaker Profile

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